This webinar is designed to help dental professionals better understand the role of high-performance reusable products in modern dentistry and infection control. Participants will gain a clear perspective on the true waste footprint of dentistry and why rethinking product design—rather than relying on single-use solutions—can lead to better protection, stronger performance, and more resilient clinical workflows. The session will explain how modern reusable dental products, developed and tested for today’s standards, differ fundamentally from legacy reusable designs, and why they can outperform disposable alternatives in terms of safety, durability, and consistency. The webinar will also introduce Frëtt Solutions as a technology-driven, performance- and safety-first provider of reusable dental solutions, highlighting concrete value propositions for dental practices, including waste reduction, operational efficiency, and long-term cost stability. A dedicated segment will focus on embedded traceability and digital logbooks, demonstrating how these tools can simplify documentation, support compliance, and streamline daily sterilization workflows. This session is intentionally designed as an educational and marketing webinar, offering practical insights, real-world applications, and clear pathways to move from interest to informed adoption.

Learning Objectives:

1. Describe the key performance and material differences between modern reusable dental products and legacy reusable or single-use designs, with a focus on barrier integrity, durability, and repeat-use validation.
2. Explain how high-performance reusable solutions can support effective infection control workflows in dental settings while reducing waste and improving operational consistency.
3. Identify how integrated traceability features and simplified digital logbooks can assist dental teams in documenting sterilization processes and maintaining organized, efficient workflows.

Price:

• Members & Non-Members: Free

Speakers:

Michelle Secours

Founder & CEO, Frëtt Solutions Textile Innovation, Reusable Medical Products & Infection Control

Michelle Secours has been a leading figure in Québec’s, entrepreneurial ecosystem since 1997, with over 30 years of hands-on expertise in textile design, manufacturing, and innovation in Québec and across Canada. President and founder of Frëtt Design and Frëtt Solutions, based in the Bay of Chaleur in Gaspésie, she is recognized for her leadership in eco-responsible and ethical technical textiles, driven by a strong commitment to protecting human health and the environment. Michelle and her teams developed the first washable masks recognized as medical devices by Health Canada and the European Union, commercialized under the etrëma^® brand and powered by the patented ëncore^® filtration technology. Building on this foundation, Frëtt Solutions also developed ReSteri^®, reusable sterilization packaging designed to replace single-use solutions in healthcare, helping organizations reduce waste, improve efficiency and traceability, and support more circular and resilient healthcare systems. https://etrema.ca/en

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